{"id":1342767,"date":"2025-06-13T11:17:55","date_gmt":"2025-06-13T09:17:55","guid":{"rendered":"https:\/\/www.luklagroup.com\/uncategorized\/innovative-esn-lukla-wins-indigo-design-award-for-rebranding\/"},"modified":"2026-01-21T14:51:44","modified_gmt":"2026-01-21T13:51:44","slug":"innovative-esn-lukla-wins-indigo-design-award-for-rebranding","status":"publish","type":"post","link":"https:\/\/www.luklagroup.com\/en\/group-news\/innovative-esn-lukla-wins-indigo-design-award-for-rebranding\/","title":{"rendered":"Innovative ESN L\u00f9kla wins Indigo Design Award for rebranding"},"content":{"rendered":"\n<p class=\"has-medium-large-font-size\"><strong>International recognition for a bold brand transformation<\/strong><\/p>\n\n<p><strong>L\u00f9kla<\/strong>, <strong>ESN (Entreprise de Services Num\u00e9riques)<\/strong> specializing in digital support for businesses, received a <strong>Bronze Award at the Indigo Design Awards 2025<\/strong>, in the <em>Branding for Graphic Design<\/em> category. This prestigious award honors our <strong>new brand identity<\/strong>, designed in partnership with the <strong>Made for you<\/strong> agency. <\/p>\n\n<p class=\"has-medium-large-font-size\"><strong>A new visual identity to embody the DNA of L\u00f9kla, a fast-growing ESN.<\/strong><\/p>\n\n<p>Formerly known as <strong>Groupe TRSb<\/strong>, in 2024 <strong>L\u00f9kla<\/strong> began a <strong>strategic redesign of its brand<\/strong> to better reflect its values, technological expertise, and ambitions.<\/p>\n\n<p>This rebranding work resulted in :<\/p>\n\n<ul class=\"wp-block-list\">\n<li>A <strong>new brand name: L\u00f9kla<\/strong>, a symbol of excellence,<\/li>\n\n\n\n<li><a href=\"https:\/\/www.luklagroup.com\/en\/our-group\/#notre-vision\" data-type=\"link\" data-id=\"https:\/\/www.luklagroup.com\/notre-groupe\/#notre-vision\">A <strong>strong, differentiating identity<\/strong>,<\/a><\/li>\n\n\n\n<li><strong>Redesigned brand architecture<\/strong>,<\/li>\n\n\n\n<li>Modernized corporate materials<a href=\"https:\/\/www.luklagroup.com\/\" data-type=\"link\" data-id=\"https:\/\/www.luklagroup.com\/\">(website<\/a>, brochure, videos).<\/li>\n<\/ul>\n\n<p>Thanks to this approach, <strong>L\u00f9kla has confirmed its position as a daring, expert and resolutely forward-looking ESN<\/strong>.<\/p>\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"712\" height=\"1024\" src=\"https:\/\/www.luklagroup.com\/wp-content\/uploads\/2025\/06\/Lukla-ESN-712x1024.jpg\" alt=\"Image illustrating the rebranding of L&#xF9;kla, ESN specialized in digital transformation, awarded an Indigo Bronze Award 2025 for its graphic brand identity.\" class=\"wp-image-357664\" style=\"width:428px;height:auto\" title=\"&#xF9;kla, innovative ESN, wins Indigo Bronze Award for its brand identity\" srcset=\"https:\/\/www.luklagroup.com\/wp-content\/uploads\/2025\/06\/Lukla-ESN-712x1024.jpg 712w, https:\/\/www.luklagroup.com\/wp-content\/uploads\/2025\/06\/Lukla-ESN-209x300.jpg 209w, https:\/\/www.luklagroup.com\/wp-content\/uploads\/2025\/06\/Lukla-ESN-768x1104.jpg 768w, https:\/\/www.luklagroup.com\/wp-content\/uploads\/2025\/06\/Lukla-ESN.jpg 800w\" sizes=\"(max-width: 712px) 100vw, 712px\" \/><\/figure>\n\n<p class=\"has-medium-large-font-size\"><strong>Indigo Design Awards 2025: a prize for innovation and strategic design<\/strong><\/p>\n\n<p>The <strong>Indigo Design Awards<\/strong> are a benchmark in the international graphic design world. Winning a <strong>Bronze Award<\/strong> for <strong>L\u00f9kla&#8217;s rebranding<\/strong> confirms the quality of our brand transformation, in both form and content. <\/p>\n\n<p>This award is also recognition of the collective work carried out by our teams and those of <strong>Made for you<\/strong>, who were able to combine strategic vision, visual coherence and ambition.<\/p>\n\n<p class=\"has-medium-large-font-size\"><strong>An ESN that&#8217;s visible, committed and on the move<\/strong><\/p>\n\n<p>At <strong>L\u00f9kla<\/strong>, we place brand identity at the heart of our growth strategy. This award underlines our determination to be an <strong>ESN that is visible on the market<\/strong>, differentiating itself and listening to its customers and collaborators. <\/p>\n\n<p>Thanks to <strong>Fanny de Bray<\/strong> and the whole team at <strong><a href=\"https:\/\/www.madeforyou-agency.com\/\" data-type=\"link\" data-id=\"https:\/\/www.madeforyou-agency.com\/\">Made for you<\/a><\/strong>team, as well as our in-house teams, for their commitment to this adventure.<\/p>\n\n<p>\ud83d\udd17 <a href=\"https:\/\/www.indigoaward.com\/winners\/10151\">Discover L\u00f9kla&#8217;s rebranding project<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>International recognition for a bold brand transformation L\u00f9kla, ESN (Entreprise de Services Num\u00e9riques) specializing in digital support for businesses, received a Bronze Award at the Indigo Design Awards 2025, in the Branding for Graphic Design category. This prestigious award honors our new brand identity, designed in partnership with the Made for you agency. A new [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":361187,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Rebranding: L\u00f9kla, ESN wins Indigo Awards","_seopress_titles_desc":"L\u00f9kla, ESN digital expert, receives a Bronze Award at the Indigo Design Awards 2025 for its strong visual identity and innovative branding strategy.\n\n","_seopress_robots_index":"","footnotes":""},"categories":[276],"tags":[292,293,291],"class_list":{"0":"post-1342767","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-group-news","8":"tag-lukla-en","9":"tag-rebranding-en","10":"tag-reward"},"_links":{"self":[{"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/posts\/1342767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/comments?post=1342767"}],"version-history":[{"count":1,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/posts\/1342767\/revisions"}],"predecessor-version":[{"id":1342770,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/posts\/1342767\/revisions\/1342770"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/media\/361187"}],"wp:attachment":[{"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/media?parent=1342767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/categories?post=1342767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luklagroup.com\/en\/wp-json\/wp\/v2\/tags?post=1342767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}